May 15, 2026 3:02 PM
WHO warns loosely regulated nicotine pouches risk youth addiction
The World Health Organization on Friday urged governments to do more to control the sale of nicotine pouches, warning that the highly addictive products were being "aggressively marketed" in ways that particularly appealed to younger people. Pouches, which users insert under their lip to get a nicotine buzz, have rapidly become one of the most important products for big tobacco companies looking to offset the decline in smoking. But campaigners and researchers have criticised their marketing ta...