August 25, 2025 1:38 PM
BCCI looking for new title sponsor after ending association with Dream11: BCCI secretary
Board of Control for Cricket in India (BCCI) secretary Devajit Saikia confirmed on Monday that the board’s association with fantasy sports company Dream11 has ended, and discussions are underway to find a new lead sponsor. Dream11 had signed a three-year deal worth ₹358 crore in July 2023 to replace edtech company Byju’s as the lead sponsor of the Indian cricket team. The company has also had a strong presence in the Indian Premier League (IPL), both through franchise tie-ups and as title...