November 5, 2024 4:17 PM

Govt launches phase II of subsidized Bharat brand atta and rice sales across India

The Indian government has initiated the second phase of its Bharat brand retail program, aimed at providing consumers with subsidized essentials, including wheat flour (atta) and rice. In a move to ensure food security and affordability, Union Minister of Consumer Affairs, Food, and Public Distribution, Pralhad Joshi, flagged off mobile vans from agencies NCCF, NAFED, and Kendriya Bhandar, launching the distribution on Tuesday. Under Phase II, Bharat Atta will be available to consumers at a max...