Catch the Rain’ campaign

August 2, 2026 12:39 PM

Odisha intensifies ‘Catch the Rain’ campaign, boosts groundwater recharge and rainwater harvesting

Odisha has intensified its water conservation efforts under the Catch the Rain 2026 campaign, translating public awareness into large-scale action through rainwater harvesting, groundwater recharge, restoration of traditional water bodies and community participation. The campaign follows Prime Minister Narendra Modi's call during the 135th episode of Mann Ki Baat on June 28, 2026, urging citizens to conserve every drop of rainwater. According to the Ministry of Jal Shakti, Odisha has adopted a...

July 26, 2026 1:09 PM

PM Modi highlights success of ‘Catch The Rain’ campaign, urges citizens to conserve every drop of water

Prime Minister Narendra Modi on Sunday highlighted the growing public participation in the nationwide ‘Catch The Rain’ campaign, saying the initiative to conserve every drop of rain has gathered momentum across villages and cities alike through widespread community involvement. Addressing the 136th episode of his monthly radio programme, Mann Ki Baat, the Prime Minister recalled his appeal in the previous broadcast to transform water conservation into a people's movement. "In the previous ...

July 14, 2026 10:23 AM

Ministry of Housing and Urban Affairs steps up ‘Catch the Rain’ campaign, revitalises 1.21 lakh acres of urban water bodies

The Ministry of Housing and Urban Affairs (MoHUA) has intensified the nationwide 'Catch the Rain – Where it Falls, When it Falls' campaign under the Atal Mission for Rejuvenation and Urban Transformation (AMRUT) 2.0, with large-scale initiatives aimed at water conservation, groundwater recharge and urban water body rejuvenation across the country. The ministry said the campaign, aligned with Prime Minister Narendra Modi's call for sustainable water conservation, has mobilised nearly 900 Urban...