Government push boosts India’s creative economy, strengthens support for content creators

February 6, 2026 10:18 PM

Government push boosts India’s creative economy, strengthens support for content creators

The Union government has stepped up efforts to promote India’s rapidly expanding creative economy, with a series of initiatives aimed at supporting content creators, encouraging innovation, and ensuring a safe, fair and accountable digital ecosystem. In a written reply to Rajya Sabha on Friday, Minister of Electronics and Information Technology Ashwini Vaishnaw said the government recognises the creative economy as a major source of employment and entrepreneurial opportunities for India’s y...

WAVES 2025: India’s creative economy sets the stage for a trillion-dollar global impact

July 11, 2025 5:18 PM

WAVES 2025: India’s creative economy sets the stage for a trillion-dollar global impact

WAVES 2025 has significantly energized the country’s creative economy, often referred to as the Orange Economy also. This initiative aims to foster economic activities that convert ideas, creativity, rich and diverse cultural expressions and heritage into tangible goods and services. The creative economy spans a wide range of industries including music, film, design, publishing, gaming and many more creative pursuits. This mission amply demonstrates how cultural and creative assets can also be...