September 25, 2024 4:45 PM

Italy opens greenwashing probe into Shein website

Italy's antitrust agency has launched an investigation into a Dublin-based company that manages the Italian website of online clothing retailer Shein over possible misleading environmental claims on the site. The investigation targets Infinite Styles Services CO. Limited and accuses the company of trying "to convey an image of production and commercial sustainability of its garments through generic, vague, confusing and/or misleading environmental claims," Italy's antitrust authority said in a ...