July 21, 2026 3:03 PM
I&B Ministry launches ‘Gems of India’ Challenge to discover grassroots digital creators
The Ministry of Information and Broadcasting on Tuesday launched the pilot phase of the 'Gems of India' Challenge, a nationwide initiative aimed at identifying, nurturing and promoting grassroots digital creators through authentic storytelling about India's districts. The initiative, launched as part of the government's efforts to strengthen the country's creative economy and emerging "Orange Economy", will be hosted on the MyWAVES platform under the WAVES OTT ecosystem. The challenge invites c...


