May 18, 2026 7:01 PM
MoRD charts roadmap for women-led rural marketing ecosystems through SHE-MARTs
The Ministry of Rural Development (MoRD) has initiated a nationwide roadmap for the creation of women-led rural marketing ecosystems through SHE-MARTs (Self Help Entrepreneurs-Marketing Avenues for Rural Transformation), aimed at strengthening women-led enterprises, boosting rural incomes, and expanding market access for self-help groups across India. The roadmap was discussed during a two-day National Consultation organised by the Deendayal Antyodaya Yojana–National Rural Livelihoods Mission...