I&B Ministry launches ‘Gems of India’ Challenge to discover grassroots digital creators

July 21, 2026 3:03 PM

I&B Ministry launches ‘Gems of India’ Challenge to discover grassroots digital creators

The Ministry of Information and Broadcasting on Tuesday launched the pilot phase of the 'Gems of India' Challenge, a nationwide initiative aimed at identifying, nurturing and promoting grassroots digital creators through authentic storytelling about India's districts. The initiative, launched as part of the government's efforts to strengthen the country's creative economy and emerging "Orange Economy", will be hosted on the MyWAVES platform under the WAVES OTT ecosystem. The challenge invites c...

Ashwini Vaishnaw launches AI skilling, MyWAVES platform and DD Free Dish upgrades to boost digital content ecosystem

March 23, 2026 5:25 PM

Ashwini Vaishnaw launches AI skilling, MyWAVES platform and DD Free Dish upgrades to boost digital content ecosystem

Union Minister for Information and Broadcasting Ashwini Vaishnaw on Monday unveiled three major initiatives aimed at strengthening India’s media, broadcasting, and digital content ecosystem, while promoting accessible technology and the country’s growing creative economy. The initiatives include a National AI Skilling Programme in partnership with Google and YouTube, the launch of the MyWAVES citizen creator platform on WAVES OTT, and new technology upgrades to enable easier access to DD Fr...